Tuesday, August 24, 2010

An ode to the incredible Indian Woman- The Corporate Snip

All this while we had been talking & researching about what the Indian woman is wearing to work. We explored the different options she has to select from when shopping for the daily office wear. We also did a small scale research and prepared a grilling questionnaire to understand what really clicks for them when it comes to dressing for work. And the results were astonishing.  

The need is to find that one perfect outfit that would suit all the activities of a busy day at office, which includes:


  • An unexpected ‘Oh so important’ client visit.
  • The ‘I need to leave a serious impression’ team meeting.
  • A light, casual & fun lunch with colleagues & friends.
  • Those long work days.
And after all of the above scenarios, special moments with dear ones on a sweet, intimate dinner.
The Indian woman needs to be ready emotionally & physically to face such a day, full of challenges & memorable moments. We believe that the way she dresses is how she would feel. It would define her confidence and enable her to take things in her stride.


We have been on this hunt for a long time. So , as always have decided to take things in our hands and are ready to launch a nationwide apparel design contest called ‘The Corporate Snip’.
This is a serious search of a new design to complement all her needs of a busy day.




Saturday, August 21, 2010

Got a head band..No? Make one !!

Ready made"Bow " head band
Latest fashion accessory to hit the market is the giant “Bow ed” head band. It is available in funky colors and really cute prints. You can wear it for your date on that pretty short dress. Or you can even get away with a “bad hair day”, or you can just team it with ur daily workwear.  So, I decided to get myself one and set out to my fav. store. And there it was hanging at the stands, waiting for me to pick it up. I loved it soo much that I just didn't bother to check the damage it would do to my bank account and rushed straight to the billing counter. I was completely shocked  when I got to know the cost of my precious head band. In spite of my undying  love for the accessory , I had to let it go cos it simply was out of my budget.

Courtesy:http://lifestyle.in.msn.com/
Completely disoriented , I started cursing the big fashion labels and needed a way to vent out this helpless feeling. Totally preoccupied with these thoughts, I said to myself, why not make one on my own!! Inspired by the head band styles showed in the movie "Aisha", I decided to try my hand at it. Something more attractive and stylish than the ones I saw in the store. So I got down to making one and am delighted to share the process of making it with you and would sincerely suggest you to give it a try.

I used a satin ribbon, to make the band and the bow. For the bow, all you need to do is fold it the way shown in the snapshots, at the last stage you have to stitch the end as shown. You can take it to your local tailor or use the stitching machine at home.  Finally stitch the bow to the satin ribbon and join the ends with a small elastic, for sizing and keeping the band tight. You can accesorize further with buttons or flowers.  

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Follow these easy steps :)

And finally i am proud to present to you my very first home made, head band. I am super excited and cannot wait to try  different colors and sequences. And the best part, it almost comes free of cost. So please give it a try and let me know what you think of it.

Wednesday, August 11, 2010

Monsoon Choices

Have you noticed that even the most fashion conscious women don't really do much to their wardrobe, during monsoon . All that gets added (or left out) is an umbrella and the rest suffices. Or does it, really?


I have heard people complain about rains and how they spoil perfectly good clothing and footwear. Most people opt out of wearing their favourite clothes on an overcast morning. And why not? There is a good chance that by the time you get home, your pretty kurtas, shirts, and trousers are branded all over by the Indian monsoon. The worst hit of course is your footwear. I believe that a car or no car, white kurta or black shirt, footwear remains the most vital part of our monsoon dressing. And that is why selecting the right, albeit stylish, footwear becomes so important to get us through the messy rains without having to don sneakers and floaters with formal wear.
So what are the options we have?
Jazzy flat chappals and slip ons - They don't really make a practical choice - imagine crossing those puddles, a big bag in hand, and the foot ankle deep in water.
High end heels - Risky, we say. Slippery roads, autos splashing. And to top it, the fancy heels!






And that brings me to my personal favourite - Boots! And I wonder if there is some kind of shortage in the market for this single most stylish monsoon footwear, because I just don't see anyone wearing them. Aren't boots just the perfect answer to beat the monsoon footwear blues? Is it the lack of choices in clothing that go perfectly with boots? The first option that flashes in my mind is skirts. Or even long shirts with leggings and boots. We think it is a delightful combination - not jazzy to the point of being loud, and not unnoticeable either. Add to that some practicality, and you have got your perfect monsoon office wear.


What do you think?